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Google Analytics bounce rates explained

Bounce Rates The term “bounce rates” is often used to scare customers. Do you need to worry about your rate and what can…
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Setting up Google Analytics

How to set up Google Analytics Following last week’s post I received several inquiries on how to set up Google Analytics on your…
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What is the value of Google Analytics?

Google Analytics Google Analytics is a nifty free service from our friends at Google but many businesses that do have it fail to…
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Hello world!

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!
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Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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